Starbucks leverages web3, broadcasts NFT airdrop for choose Odyssey members

Starbucks is moving into the web3 universe with plans to airdrop limited-edition NFTs to eligible members of its unique Odyssey rewards program.

Within the newest growth, Starbucks, the well-known coffeehouse chain, is ready to supply an NFT airdrop to members of its Odyssey rewards program, marking its vital entry into the web3 area.

To qualify for a “limited-edition stamp”, a novel digital collectible, customers are required to satisfy sure situations as outlined in an electronic mail to Odyssey members, based on a report.

The standards embrace being a U.S. resident and being each a Starbucks rewards member and an enrolled member of Starbucks Odyssey, the corporate’s extremely anticipated web3 rewards platform, which debuted in beta in September 2022 and stays unique to a choose group.

Moreover, members will need to have accomplished two particular “journeys” and already be in possession of at the least one limited-edition NFT stamp. These “journeys” are distinct challenges customers can undertake to earn stamps that include reward factors.

An instance would possibly embrace visiting a distinct Starbucks location or sampling a brand new beverage, as detailed by a former Starbucks government final December.

Eligibility for the upcoming airdrop can be decided by whether or not all situations have been met by a date specified by Starbucks, as per the phrases of Starbucks Odyssey’s airdrop. Nonetheless, the nice print stipulates that recipients can not essentially select their Stamp; the selection stays on the sole discretion of Starbucks.

Starbucks continues to precise curiosity within the digital possession sphere. Just lately, the corporate launched the “First Retailer” NFT assortment, with many collectibles depicting the unique Starbucks retailer that opened its doorways in downtown Seattle in 1971.

Impressively, over the previous 24 hours, the First Retailer assortment has topped the gross sales quantity charts on Nifty Gateway.